Family-first

We work with families, not clients.

Every family has specific needs, and we go the extra mile to give them empathetic, personal support wherever necessary. 

We’re holistic, full-service college admissions guides. We’re experts on every part of the process: test prep, special projects, college and major selection, essays and the Common App, athletic recruiting, negotiating financial aid, and more.

The transition from high schooler to college student is complicated, not just for students but for mom, dad, siblings, and even Grandma Jo.

We give parents no-nonsense advice. We offer kids understanding and respect as young adults. Instead of making college admissions a hyper-competitive, results-driven process, we encourage personal growth and help build our student’s self-esteem. We get the ready for school, not just as applicants, but people.

we help students, not applicants.

Most test prep companies are obsessed with the SAT/ACT. Most college counselors care about elite admission (and the business that flows from it.) For them, your life may as well end when you get that last score or open that last “Your Admissions Decision” email. 

We’re about building a kid’s future. For us, their story begins at freshman orientation.

We’ll Meet You Where You’re At.

And help you find where you want to be. 

Special Needs students

We are experienced in guiding students with the following learning and unique needs:

Often we interact with students who have not been diagnosed or just recently had a diagnosis.

We will guide you through the process, make recommendations, and help you fill out the proper paperwork for test accommodations. We also help you write additional notes in your Common Application.

We coach kids on how to navigate their learning issues, find a college that will suit their unique needs, and show them how to use these challenges as an asset in college essays and personal storytelling. 

Data-Driven

We focus on achieving tangible results, driven by genuine data about colleges.

We adopt a systematic methodology that harnesses the full potential of superscoring, as well as incorporating hacks, tricks, and time-saving techniques.

With our cutting-edge research, we stay ahead of the curve on college trends and data, providing valuable insights before they even become mainstream.

Quiz to See where you stand

Let's figure out your kid's unique needs.

1 / 11

How do you feel about the college application and selection process?

 

1 is the greatest stressor in my life; 5 is ‘eh’; 10 is ring the bell and let’s slug it out.

2 / 11

What are your Top 3 concerns about applying to college?

Choose up to 3. There is no one way to do the college process. But there is one right way for your family.

3 / 11

What is Your Graduation Year?

4 / 11

How would you describe your top choice schools?

Top choice schools can be reach schools, but they don’t have to be. There are so many ways to pick a college.

5 / 11

Choose 3 qualities that your child exhibits the most. (1 is never; 5 is almost always).

College admissions can be a crucible. It tends amplify the traits we already have – we become more of those things, good or bad. Fostering the positive and addressing the negative creates the best college applicants and the best college students.

6 / 11

Do you have any special considerations for college admissions and college choice (select as many as is relevant).

No path is the same; no life is exactly as expected. The challenges of life can help more than they hurt in admissions and in life.

Academic Disruption – Significant changes in family dynamic (student/family illness; job loss; changing high schools; divorce)

Upward Academic Trajectory – An improvement in grades as high school goes on.

7 / 11

Does your child have a defining passion and a way to exhibit that to colleges?

The emphasis on passion – whether it’s a ‘passion project’, selecting a major, or selecting a career can be very misguided. Stanford research shows that 80% of people lack a defining passion. But, in the process of ‘becoming’, we can find the mix of things that serves that purpose.

8 / 11

Good relationship w/ guidance counselor? Do they give good advice?

9 / 11

What matters to you in selecting a college?

Not everything matters to everyone, and there are no bad answers.

10 / 11

What is the secret strength of your child?

What is the ‘thing’ you see that others – perhaps including your child – don’t.

11 / 11

What would you like to learn more about?

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